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Entrepreneurship Is Greater When Successful Members Of A Community ...

entrepreneurship is greater when successful members of a community reinvestexcess capital in the projects of other community members,
entrepreneurship flourishes in communities in which the success of other community members is celebrated rather than derided, and
entrepreneurship is greater in communities that see change as positive rather than negative.
Given the risk taking nature of entrepreneurs, an examination of the context of this word is deemed as an important consideration before delving into the examination of the attitudes to risk and entrepreneurship. Inherent in the analysis of an entrepreneurial environment is risk, but, as stated by Culp (2001. 3) Risk is everywhere. Burt (2001) advises that risk is the probability that an event will occur and is often used to express the probability that a particular outcome will happen following a particular exposure and also denotes the probability, or possibility of a loss. However, there are differing views and attitudes regarding risk, just as there are regarding entrepreneurship. These facets shall be examined herein, equating the various attitudes and approaches to these two areas.

Chapter 1 Introduction
Implicit in understanding the context of attitudes to risk and entrepreneurship, are the words that constitute this examination. The simplistic nature of the statement belies the striations inherent in the different contexts. Follendore (2002) in commenting on that fact that words carry meaning, also states that words also can limit potential meanings. As shown by the preceding brief exploration of entrepreneurship and risk, these words have a broader dimension that one usually associates with them in general conversation, and or use. Termed linguistics, the meaning of words represents the context in which they are used in combination with other words and permits us to communicate with one another (Hill, 1969, p. 3). The character of the word stock of English has its roots in the Grmanic tribes of the pre roman era and consists of French, Italian and other languages that have been incorporated into the body of words utilized by English speakers (Leith, 1997, p. 62). The foregoing is important in understanding that the word dictionary is 1. a reference book containing an alphabetical list of words, with information given for each word that 3. lists words or other linguistics items in a particular category (Houghton Mifflin, 2007). Its etymology stems from medieval Latin dictinrium, and from Latin dicti, which is a derivative of diction (Houghton Mifflin, 2007). The weakness of the English language lies in its lexical ambiguity. Lin and Ahrens (2001) provide a further understanding of the importance of words that in most instances have multiple meanings, thus the phrase lexical ambiguity.


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